Develop a Logo Design
Thinking About Your Logo:
Logo reflects your company identity and express an in deep value of your type of business. The first things you would need is a logo design brief. Prepare some hand sketches or if you decide to hire a professionals like us we can provide you some initial concept ideas.
You have to think how to give an impact to your business and how the client would associate your logo design UK with your type of business keeping in mind to don’t over complicate things as the simplicity we believe to be the base of any good logo design.
Study your market of reference:
Think about your target market keeping in mind to have a design consistance which it will follow your journey if you decide for example to prepare an attestation letter ahead, depliant or more simply a business card.
We would always encourage to develop simply logo design done in the way which adapt themself to any contests both using four colours process or printed in black and white without loosing the original consistency.
Be Unique in Your Business:
Be unique is the secret which it will set your business a part from the other competitors. You need to think and analyze your market and be prepared to think “out of the box” concentrating on your core business value. For example if you are a steel construction business you should associate your logo with some element as steel incorporate it in your design logo.
At the end there are endless idea about it and you would need to built the right “feeling” and “emotion” around it.
Logo is your slogan:
The strapline is the word that it will bring your business far and it will be remembered by your clients as identity of your company.
A good logo design would need to be followed by an effective strapline which reflect your company mission and value and it must never be long than 10 letters as the shortest the better.
Giving you a practical example: HSBC “The world local bank”; It remembers the bank importance at global level but keeping a local spirit…
You need to analyze, like we have discussed in this page, where you are going to use your logo and slogan sentence to make sure you keep the right consistency in your projects.
Stand out from the crowd start with the logo and your straplines even before your business contact his first client ….. think about it!.
Yours Competitors:
Bring inspiration from your competitors, but always remember to don’t copy them as you need to be original in your expression.
You don’t want to be too far from your competitors places, but at the same time deliver exclusive messages that you are unique and your core business value is customer focused thinking always: “What is setting me a part from the others?”
Ask Suggestions:
Ask suggestions to the expert in the sector, it could be a good idea to enlarge your visions and to keep an open-mid in your concepts, but at the same time don’t fall into the trap to get confused by asking too much!.
Your message:
If you have read all the suggestions given, you should have an idea on which is your message if you have arrived until here. Always concentrate on the simplicity, effectiveness of your messages, your core business and which is your audience making sure your design “speaks” for you.
Use the Right Format:
Think about your company extension if it is an individual or a limited company and which is your punctuation to be sure your logo is telling about your company structure.
Redesigning Your Current Logo:
There are many reasons why you may want to change your logo design which it could be connected to a company restyling or simply you want to give a new fresh look in order to attract new clients.
Remember always the consequence to change the image of your company on the run and focus on the reason why you are motivated to change the look of your company.
Always keep in mind our rules above and you will be able to deliver an effective logo for your business!.
The Design Process:
STEP 1
Every new project start by receiving the on-line “ORDER NOW” form which it will help us to understand the client requirement and collect the first information about the project and expectations such as timeframe and design requirements.
STEP 2
The Order Form once received, it will be analyzed by our team within 48 hours or even before in line with our workload and an answer will be given by email or phone call in order to clarify any outstanding doubts making sure we are all on the same page.
STEP 3
Once all the phases above are clarified, we will send the contract to be signed electronically with the scope of work, delivery timeframe eventually agreed and prices. We target ourself “to stick” as much as possible to the prices indicated in our website explaining clearly what it is included and what it is not included in our services. Once we have received the deposit payment from the client, the process it moves to the next step.
STEP 4
We target to deliver all our design within 5/10 working days as average, however, it depends from many factors for example but not limited to: actual workload, complexity, design problems etc.. The delivery timeframe will be discussed and approved in any case at STAGE 1.
Depending from the package ordered and if it is not expressively indicated, we are offering the reasonable amount of revisions for your design to make sure you achieve your expectations.
We target to deliver any variation as average within 4 working days in line with our workload.
STEP 5
Once the design is finalised, we will send you the copies in low resolution as evidence of the job done and for your final approval.
The final design is sent for approval in order to be checked and signed by the client. The client holds the responsibility to check for any omission, syntax, orthography, design, and grammatical errors. The company will use the best software on the market to analyse any typing mistakes before delivering the final product, however, we decline any responsibility and/or damages and/or any refunds as indicated on the bases above once the project has been already printed.
Once the client process the final payment we will proceed to the last phase.
STEP 6
We will send you all the copies in high resolution that are required for print your project. No extra fees will be charged if you need extra files and you will have the complete ownership of your design.